Updated May 2017.
Would you like to be able to change up your Twitter header with each new campaign or season without asking a designer to do it for you? Today’s video tutorial will show you how to quickly create a new, on-brand Twitter header using Photoshop and a template.
If you would like to have a go, you can download the three Photoshop templates from the Resource Library.
CHANGING UP YOUR TWITTER HEADER
There are many advantages to being able to do things yourself, as and when needed. Changing up your Twitter Header is a good example. It takes just a few minutes and you don't need to plan ahead or book a designer to do it for you.
Rather than simply being on brand, you can make your Twitter header a piece of your promotional puzzle. You can make it current by changing the text or the images to:
promote your newest product release;
reflect the season;
advertise your upcoming webinar or event;
advertise a sale or offer;
add a call to action; or
promote an opt-in page.
Don't let your header just sit there neglected. Try refreshing it each time you launch a new product or service, start a promotion or sale, or have a new opt-in you want to promote.
KEEPING IT MOBILE RESPONSIVE
Although Twitter itself is mobile responsive, you want to make sure your header layout suits all types of devices.
The header templates in the Resource Library have been designed with this in mind. You can easily make sure that everything important can be seen, whether viewed on a desktop, laptop, tablet or phone. I’ll show you how to check in the video.
This video will show you how to:
add an image to a clipping mask;
add a brand colour to the template;
change the text; and
make sure it fits within the 'safe' area.
THE STEP BY STEP
Open your template and the photograph you would like to use.
With the Template Layer open, click on the Photo Clipping Mask Layer.
With the Photo Layer open, click & hold the image and drag it up to the Template Tab.
When the screen changes and you see the template, drag down towards the centre of the screen and let go.
The photograph should now be above the photo clipping mask layer. If it isn’t, click on the photo layer and drag it up or down into position.
To resize the photo, select the Photo Layer and click Cmd/Ctrl + 0 to zoom out and see the edge of the photo. You should see a boundary line and grab handles on each corner and the edges. If you don’t see these, make sure you have Show Transform Control checked on the Options Bar at the top of the screen.
Click on one of the corner handles and, holding down your shift key, drag to resize the photo. You can move the photo into position by clicking and dragging it.
When you are happy with the size and position of the photo, click on the Checkmark on the Options Bar.
CHANGE BACKGROUND COLOURS
Select the Text Background Colour Layer.
Click the arrow next to fx to reveal the Effects on the layer.
Double-click on Colour Overlay to open the Layer Styles Panel.
Click on the Colour Swatch to open the Colour Picker.
Type in your brand hex code or RGB code, or select a colour by hovering over the photo and clicking.
Click Okay to close the Colour Picker.
Click Okay again to close the Layer Styles Panel.
To edit the text, double-click on the T icon on the Text Layer.
This will highlight your text. Type your new text. Click the Checkmark on the Options Bar to confirm your changes.
To change the font/font weight/font size/alignment, select the text and work your way along the Options Bar at the top of the screen. When you are happy with your changes, click the Checkmark at the end of the Options Bar.
To change the colour of the text, you can either use the Options Bar method, or change the Colour Overlay (see Change Background Colour above).
CHECK FOR RESPONSIVE DESIGN
Before you save your new header, use the eyeball to turn on the Top Layer of the template (marked in red).
Make sure any important text or parts of your photo are inside the grey border.
Remember to switch this layer off before saving.
BE FORE & AFTER
A beautiful photo, complete with brand colours and messages, makes your profile look professional.
Make sure you replicate this look across all your online homes, for example your Facebook header and blog.
It is always best to use your own photos, if you can. Stock photos are great, and I've used theme here from Pexels. But, anyone can download and use these. If you want to create a distinct brand for your small business, you want to use photos nobody else can use.
GIVE IT A TRY
If you’d like to have a go, you can download these 3 templates from the Resource Library.
Just remember to switch on the top layer to check everything important can be seen. And, definitely remember to switch the top layer off before you save!