Blog images take time and effort to create. How can you optimise blog images and make sure they are working hard for you and give you good value for the time and money you've invested in them?
Isn't this just more work?
As you're know, it isn't just about making your blog posts look pretty. Blog images may be the eye-candy of your posts but, when used properly, they can draw people in, stop visitors in their scanning tracks, and give them something easy to share.
But, you already spend a great deal of time researching, sourcing, buying, taking, editing, creating images to use on blog posts. And there's more to do?
Ideally, yes. But, don't panic. We are talking about a few extra minutes per post to make sure your images are efficient, accessible, impactful and legal, and go off into the web properly optimised to draw people back to you and your blog. That, after all, is why most of us are creating them in the first place.
Optimise Blog Images: a few simple steps can have a big impact
So, what are the steps you need to take to optimise your blog images? You will need to look at:
1. Using a descriptive file name.
2. Reducing your image file size.
3. Making sure you add alt text.
4. Using captions to pique people's interest.
5. Keeping it legal and giving credit.
The easiest way to do this is to establish good-practice habits and follow a checklist each time you create, save, name, upload and annotate your blog images.
Free Mini E-Course to help you Optimise Blog Images
If you are new to blogging and this is something you would like to find out more about, you may find the free mini e-course - Make Your Blog Images Work Hard - helpful in walking you through each of these steps. You will get 5 short, actionable emails over 5 days, each one looking at the why and how of each step.
optimise your blog images
5-day mini e-course on simple ways to optimise your blog images.